A group of international sports channels from FAST (Free Advertising Supported TV) platforms are being brought together via satellite to viewers in Europe, the Middle East, and North Africa (EMENA) by Eutelsat Group and MuxIP, the leaders in next-generation media SaaS technologies for ad-supported streaming.
MuxIP is launching its first FAST channels free-to-air across EMENA on Eutelsat’s HOTBIRD satellites. The initial lineup includes World Poker Tour, Cricket Gold, and Outdoor Channel, offering international poker events, classic cricket action, and outdoor lifestyle content.
In the US, Canada, Australia, India, and other countries, the channels are currently available on FAST platforms. Versions tailored for European consumers will now be available in the UK, continental Europe, the Middle East, and North Africa thanks to this agreement.
