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PODCAST | Ep. 2 Navigating the Future of SatCom: Collaboration between Satellite Operators, Multi-Orbit Systems, and Software-Defined Satellites | ST Engineering iDirect – Part-II

Omkar NIKAM — Fri, 20 Dec 2024 23:29:01 +0000

NOTE: This episode is recorded as a part of our new podcast BroadcastX, an audio/video podcast powered by Access Hub in association with IMPAAKT. Now, it is also republished on the Space, Defence, & Security podcast.

In the first episode of BroadcastX, we explore the dynamic landscape of satellite communications with ST Engineering iDirect. Discover how satellite operators, multi-orbit systems, and software-defined satellites are reshaping the future of SatCom. We delve into the challenges of interoperability, the rise of flexible satellite technologies, and the collaborative strategies driving innovation in the industry. Join us as we uncover the role of cutting-edge solutions in delivering seamless connectivity and enabling a more interconnected world.

Questions covered in this episode:

How are joint ventures and partnerships between satellite operators transforming the competitive landscape and fostering innovation?
What are the biggest challenges in integrating multi-orbit constellations, such as GEO, LEO, and MEO, to provide seamless global coverage?
How are operators utilizing software-defined networks to adapt to evolving market demands and customer expectations in the Satcom space?
Looking forward, what strategic shifts do you anticipate in the satellite industry as collaboration and technology continue to evolve?

About the guest speaker:

Jo De Loor is VP of Market Development and Strategy at ST Engineering iDirect, where he is responsible for the team heading the company’s vertical markets. He previously held a similar position as VP of Market Development at Newtec, where Jo was also responsible for the market development for HTS and constellations. Prior to his position as VP of Market Development, Jo was Product Manager and in this role, he was responsible for the product definition and market launch of Newtec Dialog®. Jo has over 20 years of experience in the satcom industry. He began his career at Newtec in 1996. In 2005, he became a systems architect for Newtec’s DVB-RCS system and further evolved to product manager and later Product Line Director of the Sat3Play Broadband Platform. Jo holds a Bachelor’s degree in electronics from HTISA-Gent, Belgium.

If you find our podcast insightful, please like, share, and subscribe to ⁠⁠www.accesshub.space and ⁠www.impaakt.co

PODCAST | Ep. 1 Navigating the Future of SatCom: Collaboration between Satellite Operators, Multi-Orbit Systems, and Software-Defined Satellites | ST Engineering iDirect – Part-I

Omkar NIKAM — Fri, 20 Dec 2024 23:22:31 +0000

Questions covered in this episode:

Introduction to the subject matter expert.
How are satellite operators collaborating to address the growing demand for connectivity across various sectors, such as broadcasting, mobility, and government?
ST Engineering iDirect is at the forefront of the new era of demands, can you tell us what solutions the company is developing or has rolled out in the market to meet the new commercial market demands?
Can you explain the advantages of multi-orbit satellite systems and how they are enhancing network resiliency, security, and throughput?
What role do software-defined satellites play in enabling more flexible and responsive service delivery in the satcom industry?

About the guest speaker:

If you find our podcast insightful, please like, share, and subscribe to ⁠⁠www.accesshub.space and ⁠www.impaakt.co

Sercomm and Harmonic collaborate to deliver high-performance 10G PON solutions for multi-deployment scenarios

Staff Correspondent — Mon, 23 Sep 2024 15:28:24 +0000

Leading supplier of telecom and broadband equipment, Sercomm Corporation, is happy to announce that their I-TEMP 10G SFP+ ONU has been certified for use with Harmonic’s cOS PON OLT portfolio for XGS-PON and 10G EPON. The 10G pluggable ONU joins the list of previously certified stand-alone models, marking a substantial improvement that gives network operators a strong and adaptable solution to fulfill a variety of deployment demands.

Harmonic and Sercomm have teamed up to certify Sercomm’s I-TEMP 10G SFP+ ONU with Harmonic’s cOS PON OLT portfolio, offering operators flexible and scalable broadband solutions. Dan Gledhill of Harmonic highlighted the collaboration’s role in expanding networks and enhancing services, while Derek Elder of Sercomm emphasized their commitment to delivering versatile, high-performance fiber solutions.

The innovative I-TEMP 10G PON SFP+ ONU offers flexible, cost-effective solutions for various deployment scenarios. In MDUs, it acts as an uplink to Harmonic’s Wave or Pebble RPDs, delivering multi-gig DOCSIS broadband over existing coax, or can pair with Harmonic switches to provide Ethernet connectivity. It’s also ideal for community Wi-Fi and security cameras, offering secure uplinks, and for real-time network monitoring of critical infrastructure. Additionally, the ONU can support Passive Optical LAN, plugging directly into SFP+ ports and enabling large-scale deployments over distances up to 20km.

Harmonic and FreeWheel partnership elevates SSAI for live and on-demand video streams

Staff Correspondent — Mon, 23 Sep 2024 14:25:50 +0000

The server-side ad insertion (SSAI) and in-stream advertising technology offered by FreeWheel has been formally integrated with Harmonic’s VOS®360 Ad SaaS. The integration guarantees dependable functionality within the FreeWheel ecosystem, which is a worldwide technological platform for the advertising sector. It also presents broadcasters and streaming platforms with improved, dynamic ad experiences on live and on-demand video streams.

According to Gil Rudge, senior vice president, products and Americas sales, video business at Harmonic, “achieving technical validation for VOS360 Ad SaaS within the FreeWheel ecosystem underscores the robustness of Harmonic’s technology and represents a significant milestone for the video streaming industry.” “With this integration, publishers will be able to provide more customized and interesting ad experiences, which will increase viewer satisfaction and boost revenue growth.”

Harmonic’s VOS360 Ad is a cloud-native SSAI solution that delivers personalized in-stream ads to millions of viewers. Ideal for live sports streaming, it supports addressable ad formats like double-box and dynamic L-bars to maintain viewer engagement. With a user-friendly interface and developer-ready APIs, VOS360 Ad offers a full workflow for ad delivery and frame-accurate insertion. Its ad reporting dashboard provides key metrics to monitor system health and maximize ad revenue.

According to Marc Lauriac, Executive Director, Business Development and Strategic Initiatives at FreeWheel, “By providing unmatched and centralized connections to the entire ecosystem, FreeWheel’s interoperable platform empowers broadcasters and publishers to unify and optimize decision-making across all global demand sources, helping to achieve increased yield and transparency.” “We’re excited to verify Harmonic’s VOS360 Ad SaaS and incorporate it into our ecosystem to enable the delivery of dependable and innovative advertising solutions that meet the changing demands of the market.”

Liberty Media completes split-off of Sirius XM Holdings, now trading separately on Nasdaq

Staff Correspondent — Wed, 11 Sep 2024 23:13:53 +0000

The separation of Liberty Sirius XM Holdings (the “Split-Off”) has been accomplished, according to a joint announcement from Liberty Media Corporation and Sirius XM Holdings, New York City time. After the Split-Off, at 6:00 p.m. New York City time, Old Sirius survived the merger as a totally owned subsidiary of New Sirius, and a wholly owned subsidiary of New Sirius merged with and into Sirius XM (the “Merger”). Following these transactions, Liberty Media no longer owns New Sirius, which is now a distinct public corporation called Sirius XM Holdings.

In accordance with the symbol “SIRI,” Sirius XM Holdings will trade on the Nasdaq Global Select Market starting at market open on Tuesday, September 10, 2024. The company will have a single outstanding series of common stock. Following the Split-Off and Merger, trading in Liberty Media’s Liberty Formula One common stock and Liberty Live common stock will continue on the OTC Markets or the Nasdaq Global Select Market, as appropriate.

gen.video acquires Bounty and launches partnrUP to revolutionize creator collaborations

Staff Correspondent — Wed, 11 Sep 2024 23:05:24 +0000

The award-winning influencer marketing firm gen.video is thrilled to announce the acquisition of Bounty, an app that helps e-commerce firms on Shopify automatically gather user-generated content (UGC), as well as the introduction of partnrUP, its new platform. With this announcement, gen.video’s goal of assisting companies in developing, growing, and optimizing their collaborations with creators has taken a major step forward.

partnrUP is a revolutionary platform for collaboration that aims to simplify, expedite, and enhance the experience of content creation and approval for all parties involved.

Since Bounty was acquired, clients have instant access to a large network of UGC creators and new performance-based incentives linked to TikTok and Instagram watching. These incentives operate in perfect harmony with gen.video’s commission-based affiliate and ambassador program solutions, enabling businesses to grow their operations.

“Creator content is central to brand marketing, and partnrUP streamlines the process with mobile-friendly tools, deeper commerce integrations, and AI-driven search,” stated Jessica Thorpe, CEO of gen.video. “With Bounty, we’ll expand creator access and offer new ways for brands to incentivize content.”

“We’ve built a network of micro and nano creators, helping brands harness authentic customer voices,” Bounty CEO Abraham Wolke continued. Growth will result from combining this with gen.video’s experience.”

For almost ten years, Gen.video has offered customized creative marketing solutions to well-known companies like P&G and Nike, resulting in notable increases in sales across retail channels.